Founders and managers
Build The Machine
The founder's systems course: turn your idea into a business that runs without you.
What you will be able to do
- Find out exactly which work only you should do, and hand off the rest
- Write simple systems and checklists your team can follow without you in the room
- Hire, brief and lead people so the work gets done properly
- Watch the five numbers that tell you whether the business is healthy
- Leave with a written 30-60-90 day plan for your own business
Who it is for
- Founders who are the bottleneck in their own business
- Owners about to hire, delegate or raise money
- Managers asked to build operations from nothing
- First-time founders who want the right structure from day one
Inside the course
Module 1: The Founder Trap 3 lessons
Why the skills that started the business now hold it back.
- From creator to builder8 min
- The two lists: your Founder Audit10 min
- Why systems beat hard work7 min
Module 2: From idea to repeatable model 4 lessons
Say what you sell, to whom, and how it is delivered the same way every time.
- One sentence: who, what, why you9 min
- Map the customer journey10 min
- Price it so you make money12 min
- Your first repeatable offer8 min
Module 3: Systems and SOPs 4 lessons
Write down how the work is done, so anyone can do it.
- What a system really is7 min
- Write your first SOP in 30 minutes12 min
- Checklists and templates8 min
- Capture it on your phone7 min
Module 4: Hiring and delegating 4 lessons
Give work away without losing quality.
- What to delegate first8 min
- The role scorecard10 min
- Finding and testing people10 min
- The delegation brief9 min
Module 5: Leading a team 3 lessons
Clear expectations, a steady rhythm and honest feedback.
- Expectations that live outside your head8 min
- The weekly rhythm8 min
- Feedback that people can use9 min
Module 6: Money and numbers 2 lessons
Know where you stand every week.
- Cash in, cash out10 min
- The five numbers9 min
Module 7: Scaling with structure 2 lessons
Grow without the stress growing faster than the business.
- Find the next bottleneck8 min
- When to add a role8 min
Module 8: Your Machine plan 2 lessons
Put it all on one page and start.
- The Machine map10 min
- Your 30-60-90 day plan12 min
What is included
- 8 modules and 24 short lessons you finish at your own pace
- A task after every lesson, so you build while you learn
- Templates you can copy: Founder Audit, SOP, delegation brief, weekly scorecard
- Lifetime access on up to 3 of your devices
- A certificate of completion with your name
This course goes with the book. Read about the book. You do not need the book to take the course.